Batiste Canada
Batiste UK had created a TV spot that was perfect for their target in the UK. So how do we make it relevant within Canada? We were given a full commercial and rewrote the order, script and story while still using the same video assets in order to make it unique in its own right. While keeping in mind the pandemic, inclusion of diversity, and Batiste’s brand voice; this is the end result.
Creative Team
Chief Creative Officer: Matt Hassel
Head Client Services: Julien Bissuel
Art Director: Sabino Lopps
Copywriter: Nicole Luzine
Copywriter: Robin Porter